Making Strategy That Sticks
In “Making Strategy That Sticks", Susan Cramm points out that all too often when we develop a strategy, we focus on getting the right content rather than getting the right commitment. She writes: ”The acid test of strategy is whether it informs and constrains decision making by compelling leaders to align their functional goals and day-to-day decision making to the goals of the enterprise. The only way to accomplish this is through communication and collaboration. The process of aligning people’s hearts and mind